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Sambhar Mafia - Cooked To Kill!

Saturday, August 20, 2005

Filter Coffee and Cappuccino under one roof

Supermarket chain Nilgiris intends to start a range of Coffee Shops that will sell Filter Coffee, Cappuccino and some fast foods. It remains to be seen whether Filter Coffee served under a different ambience will fetch a premium.



Pic Courtesy: Cheeni

The Business Line reports on the same :-

NILGIRIS, the Super Market chain, is launching a chain of coffee shops cum snack bars, `Kapi Kadai' - literally meaning coffee shops - through franchisees.

According to Mr C. Gopalakrishnan, Managing Director, Nilgiris Franchise Pvt Ltd, it has set up three such `Kapi Kadais' in Kochi, Visakhapatnam and Chennai. The name was selected for its local flavour and content.

Nilgiris is testing the waters with these shops and soon hopes to expand their numbers across as many States as possible. The chain will also enter into Malaysia and Singapore.

posted by Kaps at 2:15 PM

23 Comments:

  • I am sure it will click

    By Anonymous Anonymous, at 2:42 PM  

  • Is there one in Chennai ? Not that am aware of... WOuld you know where it is ? Am sure it wud be interesting to try it out !

    By Blogger Woodooz, at 5:09 PM  

  • That IS a good idea. Probably, there is a good market between the the 'high-end' cofee shops and the hotels not just in product quality, but in ambience as well. After the cafe coffee day and the likes, there is a no other shop where you can hang out with your friends. Not every time would you like to shell out Rs 50 + for a coffee.

    Lets see how this experiement goes!

    By Blogger Chaitanya Sagar, at 7:36 PM  

  • i just hope this store also doesn't become another cafe coffee day / barista where you pay rs. 40 or more for just a mug of coffee...sounds interesting, though!

    By Blogger Vani Viswanathan, at 9:22 PM  

  • waw ! where is it in chennai ? im an addict to strong filter coffee.

    and as chanakya says, its gotta be reasonably affordable.

    By Blogger KRTY, at 8:35 AM  

  • We have seen several 'Kopitiam's here in Singapore already. Is it going to be 'Kopitiam' Vs 'Kapi Kadai's? May click... who knows!!!

    By Blogger Ram C, at 9:57 AM  

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    By Anonymous Anonymous, at 11:03 AM  

  • Kapi Kadai... shud be fine as long as you dont hafta shell our rs. 100 for a cup of coffee :))

    By Blogger Murali, at 12:50 PM  

  • @vasanthi,
    Hope it does.

    @Somu,
    I'm not sure where it is located.

    @Chanakya,
    There seems to be a segment between the high end coffee shops and the Saravana Bhavans of the world

    @Vani,
    From what they say it doesn't look like yet another coffee shop

    @Keerthi,
    I'm not very sure about the location....will try and find out

    @RamC,
    There is a serious dearth quality filter coffee in S'pore. I hope more guyz realise that there is a demand for this drink here.

    @Murali,
    the pricing has to be right.

    By Blogger Kaps, at 3:24 PM  

  • Indha madhiri padam podarathukku munnadi, engala madhiri irukkavangala pathi konjam yosinga pa - filter coffee padathu pottu, naaku thonga vidarangale ;)

    By Blogger Arvind Srinivasan, at 6:08 AM  

  • Arvind,
    Sorry to have reminded u of home....maybe there is business potential for a Saravana Bhavan in your locality.
    I am thinking of taking up a franchise :-)

    By Blogger Kaps, at 11:54 AM  

  • you are guaranteed to become millionare the day you open S.B in DC area :-D - no kidding !

    By Blogger Arvind Srinivasan, at 2:52 AM  

  • Hi Kaps
    If good South Indian Filter coffee came to D.C. and the price was good, I would buy it. But with labor so expensive, I don't see how filter coffee could compete with ordinary coffee. It would be difficult to keep the milk hot all day long.

    By Blogger Michael Higgins, at 5:57 AM  

  • @Arvind,
    I want to become a millionaire

    @Michael Higgins,
    If there is a steady stream of visitors, the restaurants can keep the milk hot all day. Looks like there is a dearth of quality South Indian restaurants in DC area.

    By Blogger Kaps, at 11:06 AM  

  • actually nothing to beat our filter coffee. it can do wonders to one. though i am not addicted to coffe, i like to take it once in a while and that too if its gonna be in a coffee pub like kaapi kada ( i am tired of coffee daqy ) its welcome

    By Blogger Suguna, at 6:40 AM  

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