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Sambhar Mafia - Cooked To Kill!

Friday, March 18, 2005

LAND Dispute: Wood Vs Timber

Indian Adventure Apparel brand Woodland (sorry! they don't have a site which I can link to) has established itself as a dominant brand in the Casual Footwear segment. To the best of my knowledge they don't have any Joint Venture with internationally established brands. IMHO the Indian brand could have been inspired by the International Adventure Brand Timberland. There is a striking resemblance between the logos of the two brands. Further, the in-store experience for both these brands is also similar. People who are aware of both these brands might be able to confirm whether my observation is correct.
Why hasn't Timberland entered a emerging market like India? If they enter India, they'll give Woodland a run for their money. Woodland prices start from INR 1500 (indicative) and Timberland's price (based on their pricing in international markets) might be about 30% higher.

2 Comments:

  • Very good observation, Kaps! Hmm..wish I could afford either! :)

    By Anonymous Ravi, at 10:54 PM  

  • @Ravi

    You might be able to afford it if you fund it by registering for Google AdSense :-)

    By Blogger Kaps, at 12:53 AM  

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