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Sambhar Mafia - Cooked To Kill!

Tuesday, August 30, 2005

Laloo Rakhi’s – Fun Unlimited

According to Telegraph, Laloo rakhis were quite popular this year. Looks like there is a big opportunity in Laloo merchandise. We heard about the Laloo teddy bears sometime ago. What next?

Heard of Laloo rakhis? Well, rakhis with Laloo Prasad Yadav’s face on it was a rage this year and sold a record-breaking number last week. It sold three times more than Amitabh Bachchan rakhis! The sales figure is estimated to have touched an awesome Rs 11 lakh which is far ahead of the second highest seller Amitabh rakhis at Rs 3 lakh, in Raipur alone. This is the third consecutive year that Laloo rakhis have done great business. Other stars like Aamir Khan, Sunny Deol, Hema Malini and also TV actress Smriti Irani have rakhis in their names that did great business but no abhineta could get even close to the neta.


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