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Sambhar Mafia - Cooked To Kill!

Wednesday, August 02, 2006

Top 20 Clichés in Indian Media

I didn't know that we have study / surveys capturing some of the oft-repeated terms in the Indian media. D Murali of Business Line does a good job of covering this story in the right tone and also comparing this with the experience in other countries. Along with these terms, they should also add 'Exclusive' and 'Breaking News' as the most misused terms by the news channels.

As told `time and again', `fly by night' won't help, if you want to laugh `all the way to the bank'. Nor is waiting with `bated breath' of any avail. `Better late than never' that you became aware of the formula lines.

Happily, we aren't alone in the use of sapped-out words. Factiva's analysis presents the list of `top 20' for media around the world. Down Under, what comes at the very beginning is `at the end of the day', with 2,183 press citations from about 6,000 articles. `In the red' and `in the black' occupy the next two slots, followed by `level playing field' and `unsung heroes'.


  • Cliches have become such a cliche that even writing about them is cliched! Nice article, though. :-)

    By Anonymous gauravonomics, at 3:16 AM  

  • Gaurav,
    By writing about them, we atleast get to know / spread the word about the cliches so that people are move on to some new cliches.

    By Blogger Kaps, at 2:56 PM  

  • Sometimes I can foretell these cliches when an incident happens.

    Like When Beckham scored the freekick in the WC, I can visualize the next day newspapers screaming " Beckham bends it again" or " Bend it like Beckham".

    Having said, we bloggers are susceptible to such cliches too but then our excuse is that its not our profession.

    By Blogger Cogito, at 6:49 PM  

  • What about cheesy headlines in CNN-IBN and TOI? They did not report anything straight.

    Ganguly sacking 'Wright'

    I think IBN employs ad-execs that work for Amul Butter caption Ads.

    By Anonymous definitely maybe, at 11:29 PM  

  • @Cogito,
    I think cliches are part of the game. Bloggers also need to take part of the blame.

    @Definitely Maybe,
    they are nothing more than attention grabbing tactics.

    By Blogger Kaps, at 1:14 PM  

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