Sun TV runs out of ideas
Sun TV seems to be running low on creativity and is making all out efforts to ape other channels. On the other hand, Vijay TV has been making some rapid strides in non-fiction programming whereas Sun TV has been sticking religiously to mega-serials. Sun TV has shamelessly copied the popular Kalakka Povathu Yaru (Tamil version of The Great Indian Laughter Challenge) from Vijay TV and repackaged it as Asatha Povathu Yaaru. Sun TV has even poached the same artistes from the Vijay TV Show and roped in one of the judges (Madan Bob) from the original show. Right from the costume to the set design, everything looks very similar. I haven’t watched the new show and can’t comment on the content as of now. Going by the promos, I can tell you that the Sun show will be very similar to the original show.
This is not the first time Sun TV is showing its high-handedness. When Vijay’s Jodi No. 1 had just concluded, there were reports that Sun TV is putting pressure on the serial producers to remove Jodi No. 1 winners (Prem and Pooja) from Sun TV mega-serials. Let’s see who has the last laugh.